Famine.
I hate this word. There is no one why likes the sound of poverty or lack but that is a reality of the times we face.
Tough times call for better leadership skills. When it comes to times such as this, we must be more creative when it comes to making sales.
The internet has made the world a global village. For anyone who is not taking advantage of the internet, it means that you prefer to remain in the past when the world is changing right in front of you.
What are ten ways that you can use digital to grow your business?
Be social media savvy:
Learn your way around social media. Take time to create content that communicates you and your brand to your audience.
Invest in social media:
Do a social media class to fast track you yon the road to doing more digital. Learn this for the sake of growth in your business. Run an advert once in a month or once a week to support the growth of your small business. Write copy that communicates your business and your values.
Build credibility:
Spend time at conferences. Spend time celebrating your business and the people who do business with you. Take pictures when you are at a specific training or at art galleries having a showing so people know you are for real.
Build capacity:
Improve yourself. Get a work-life balance. Get out more. Share what you do. Attend other. Gallery showing. Visit a competition that is getting it right. Copy the strategy, not the product.
Create content
Take pictures. Record your work life. Record your personal interest and share it on social media as a way to build your personality.
Optimise your channels
Share your content across all your social media channels. Make sure the social media channels have phone numbers and email addresses indicated on them to make connections easy.
Man these channels:
Be certain that someone is monitoring your social channels so that when an inquiry comes in, it is attended to immediately. This will ensure that you don't lose business.
Have great customer service
Customer service causes companies to either lose or keep business. The attitude with which customer care attends to customers can determine if the customer remains with the business r changes vendors.
Close deals
When you attend to clients as inquiries come in, you tend to close more deals than when you leave customers unattended to. The more deals you close, the wider your smile gets as your bank balance grows.
Deliver the goods:
Deliver the goods using a reliable logistic company. There are too few of these so you can also use the logistic service attached to transport companies. They tend to be more effective than regular logistic companies. Give your customer a good experience with your business and you will get referrals easily.
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